3 Examples of the Evolution of Identity
The concept of digital identity has evolved significantly over the last 15 years. Though traditional registration forms that require usernames, email addresses, and passwords are still mainstays across...
View ArticleSXSWi 2015 Recap: Highlights from The Gigya Grill
As the Interactive portion of SXSW 2015 comes to a close, we’d like to take a moment to thank all of our guests who came out to the third annual Gigya Grill. This year, we took over the La Sol y La...
View Article3 Silos That Stunt Marketing Success
As Aristotle said, “The whole is greater than the sum of its parts.” Unfortunately, as organizations grow, consumer channels multiply, and Big Data gets even bigger, many companies fail to heed these...
View Article3 Tips to Turn Anonymous Users into Known Customers
To reach customers with a level of relevance that grows conversions and loyalty, marketers must understand their users. We’re not talking about observing anonymous on-site behaviors and researching...
View ArticleNew Study: The 2015 State of Consumer Privacy & Personalization
Balancing data privacy while providing consumers with personalized experiences has always felt like somewhat of a paradox for marketers. Though this balancing act may seem arduous, the variety of...
View ArticleInfographic: The 2015 State of Consumer Privacy & Personalization
Balancing data privacy while providing consumers with personalized experiences has always felt like somewhat of a paradox for marketers. In order to better understand the current state of data privacy...
View ArticleLive Webinar: Balancing Privacy and Personalization with Identity 3.0
The results of Gigya’s 2015 State of Consumer Privacy & Personalization report reveal that, while social login usage continues to skyrocket, consumers are also showing a marked interest in...
View ArticleThe Three Major Inaccuracies of Third-Party Data
With consumer data pouring in across mobile, social, email and wearables — just to name a few of today’s consumer channels — it can be excruciatingly difficult for marketers to navigate the Big Data...
View ArticleGDPR Did You Know: Data Consolidation Benefits Companies as Well as Consumers
Think for a minute about all the identities people have online – the apps, the emails, the e-commerce sites, cloud accounts, streaming video, and the bills paid electronically. Conservative estimates...
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